Since All American Turf Beauty, Inc. started the programmed lawn care industry in Iowa, many other companies have entered the business. With the many choices for lawn services now available, how do you decide which company will give you the best service and results? The experience of homeowners like yourself show that the following factor are important in selecting a company that will give you the desired results.

Will one of the company's representatives meet you to discuss your lawn and the recommended program?

Insist upon meeting with a company representative to discuss your lawn so you can determine their knowledge and experience, their program and how they will handle your lawn problems.

Is the company's applicator a trained, experienced career professional?

The most important factor that determines your results and satisfaction is the person that makes applications to your lawn. All American Turf Beauty's Turf Specialist are full-time career professionals. They have experience, knowledge, training and are dedicated to giving you excellent results and service.

Has the company measured your lawn correctly?

Insist on seeing your lawn measurements and how the area was figured. The area of a lawn determines the price of an application. A low price due to under measurement of the lawn area isn't a bargain. It is NECESSARY to have the correct measurements to know the proper amounts of material needed. If a company calls your 10,000 sq. ft. lawn 6,000sq. ft., they can legally apply 6,000 sq. ft. of pesticide materials. All American Turf Beauty will measure your lawn correctly and show you the calculations.

Does the company have a written agreement that spells out exactly what they will do?

All American Turf Beauty signs an agreement outlining exactly what we will do, when we will do it, how large the lawn is, and the cost of the application.

Does the company guarantee they will apply the pesticides as scheduled?

Some companies hedge by saying they will apply "weather permitting" or "as needed." All American Turf Beauty applies pesticide as outlined in a written agreement.

How long has the company been in business under the present ownership in your area?

All American Turf Beauty has been serving Iowa since April 4, 1976, and offered the first programmed lawn care in Iowa.

Does the company belong to and support the code of ethics of professional organizations?

All American Turf Beauty belongs to and supports the code of ethics of may organizations including:

• Professional Lawn Care Association of America
• Iowa Professional Lawn Care Association
• Better Business Bureau

Is the company licensed & insured and are its applicators certified?

All American Turf Beauty is licensed and insured. Our Turf Specialist are all certified.

How does the company make applications when it is very windy or too hot?

All American Turf Beauty doesn't make applications when it is above 90° F or when it is windy enough to disturb the spray patterns.

Does the company apply an insecticide and spot spray for crab grass, yellow nutsedge and other broadleaf weeds in the summer?

All American Turf Beauty applies an insecticide and spot sprays for crabgrass, yellow nutsedge and other broadleaf weeds as part of its summer application.

Does the company use expensive, but very desirable slow release nitrogen in every application?

Many companies use less expensive and less desirable quick release nitrogen to cut their costs. All American Turf Beauty uses slow release nitrogen as a part of each application.