How Commercial Lighting Can Boost Your Sales Overnight

March 30, 2022

In 1976 All American Turf Beauty was the first company in Iowa to offer programmed lawn care. The company founders literally invented and developed the industry in Iowa. Get a beautiful weed-free lawn with our professional lawn care services!

Well, it’s no secret that the right lighting can illuminate the entire space and improve the atmosphere of any environment. Commercial lighting is no different- it has the power to influence and attract customers. Commercial lighting can illuminate any setting, enabling optimal functioning, soul-shooting satisfaction, and ultimately creating an aura that is more goal-oriented.  

From boosting your sales to increasing productivity, commercial lighting has the potential to do it all! Commercial lighting is no longer just a way of illuminating large spaces. It has become an integral part of our lives, from the office to the retail store. It helps us stay productive and positive in our daily routine.

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In fact, commercial shop lighting has become so important that it is now considered a part of interior design when setting up a new space. 

In this blog post, we’ll focus on the commercial aspect of LED lighting and find out how commercial lighting can help you boost your sales overnight. 

But What Is Commercial Lighting, And How Is It Different From Other Lightings? 


 As the name suggests, commercial lighting mainly focuses on commercial spaces (all kinds of businesses) such as stores, cafes, restaurants, workplaces, warehouses, healthcare facilities, hospitality institutions, distribution centers, factories, etc.  

Additionally, the public infrastructure lighting such as sports arenas, university campuses, highways, roads, and government facilities also fall under the same bracket.  

To cut a long story short, commercial lighting can be defined as a section of specialized lighting solutions that are known to provide excellent visual comfort. Moreover, it has a longer life span and is basically designed to handle more abuse (durability), and efficiently save energy as well.  

Why Should I Install Commercial Lighting? 

Commercial lighting is the most effective way to make your business stand out. Here are a few reasons to make up your mind about it. 

1. Zero Dent On Your Electricity Bill 

Commercial LED lighting installation does not require a huge budget. At AATB, we use LED lights which last longer compared to any other incandescent lighting. Furthermore, LED lights use 50% less energy and fit seamlessly into your monthly budget. It hardly has any impact on your electricity bills, making it the most affordable option. 

2. Let Your Customers Advertise Your Business! 


 As soon as you install commercial decorative lighting, you’ll notice an instant reaction from customers outside your store.  This is an excellent marketing tool. They can’t stop themselves from getting attracted to your unique designs.  

Before you know it, people will start lining up outside your stores taking a picture, posting it on their social media, tagging your store in those very posts. We don’t need to tell you how good of a chance it will present to make the most of that increased customer traffic.  

It is an innovative way to boost the morale of your customers and staff at the same time. Even sports arenas, office buildings, and municipalities can also benefit from decorating their spaces. 

3. Increase Your Brand Awareness 

customer clicking picture

 Commercial lighting can beautifully transform your space. Creating a welcoming and comfortable atmosphere will enhance the customer experience, build brand awareness, and form a positive environment. Which will, in turn, help you in customer acquisition and ultimately boost business.  

Lighting plays a crucial role in this. Because it would create an ambiance that can either uplift the mood of your visitors or can ruin it. The beautiful spectacle of intelligently-designed commercial lighting can increase brand awareness among your customers.  

4. You Don’t Want To Be The Spoiled Sport! 

No one wants to be the grinch who stole Christmas mirth! Our survey indicates that most consumers find a well-lit store elevates their mood at any given time. Commercial Christmas lighting will help you be in sync with the others on the street while creating your own unique identity at the same time. 

It’s not just the holidays, you can support your favorite team or your community as well. Showcase your enthusiasm before the next game!  Remember, the more people that stop to admire your display, the more edge you have over your competitors. 

5. Secure & Eco-Friendly 

Everybody wants to be under the green blanket of the environment. Be it small or big, every business looks for the most energy-efficient, profitable, and sustainable lighting solutions to reduce the carbon footprint on their premises.  

While planning commercial lighting designs, it is important to consider Intelligent lighting that focuses on security. Be sure to discuss the security aspects of the lighting installations with your commercial lighting company. 

The built-in motion sensors can detect human presence in the workspace and turn the lights on. This sudden illumination will alert your security team to secure the area tightly and avoid mishaps. 

Besides, these visual alarms are super helpful when it comes to accident-prone areas like warehouses, storage facilities, and storerooms.   

NiteTime Décor by All American Turf Beauty offers smart-lighting solutions to accomplish your business goals by including eco-friendly operational ways. 

6. Longer Life Span And Better Flexibility  

If installed correctly, smart lighting systems can serve as a mood booster and positively impact human behavior. Modern commercial LED lighting is more flexible and can bring clarity and enhance productivity exponentially. 

It can be used in hospitals, MNCs, industries, hotels, and home offices as a potent change in the decor, and can depict the aura of a children’s ward, a conference room, etc., making it more appealing and impressive.  

Plus, commercial LED lighting can operate nearly 20 times longer than traditional lighting. Thus, it can easily help your business save energy and overall cost. 

Make Your Business Stand Out With The Best Commercial Lighting Designs 

The primary objective of commercial lighting is to optimize the overall environment to gain maximum return on investment. There are many ways to improve the lighting in your shop. There are many things that you can do to make your shop look great and be more inviting to customers. 

The first thing you should do is decide what kind of atmosphere you want to create in your shop. A simple, warm, cozy atmosphere may be enough if you are a small business. However, if you have large windows and a lot of space, then you will want to select a bright and colorful design. You should also consider the type of products you sell to make sure they will fit into the design.


When choosing commercial lighting, the next thing to consider is the type of bulbs you need. You can find bulbs in many different colors and styles, so there is sure to be something that will work for your needs. You may even find some that match the décor of your store, so it looks like it was built for this purpose! 

When looking at commercial lighting, it is also important to look at how much money you can save by using LED lights. LED lights use far less energy than traditional light bulbs and this means fewer costs for your shop. This can make your store more attractive because people will want to come back more often.  

 There is no doubt that a lighting setup has a huge impact on the mood and experience of your customers. Plus, a modern business demands advanced lighting solutions to grow and survive in the high-tech environment of this era. So, it is essential to design your space with perfect commercial lighting from reliable companies like AATB.  

NiteTime Décor by All American Turf Beauty is Iowa’s premier provider of outdoor lighting systems! We’ve been decorating businesses and homes in and around Iowa since 1986. To know more about our services register for a free consultation today! 

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