Most Americans Agree That Professional Lawn and Landscape Help Would Allow Them To Have Nicer Yards, Says New Study
Nine out of ten Americans prefer to live in a home surrounded by trees, grass and other living plants
“The surveys show that people like to have a nice lawn and landscape, but don’t have the time, expertise, or ability to do it themselves” says Jim O’Loughlin V.P Marketing All American Turf Beauty.
“Professional lawn landscaping providers like All American Turf Beauty have the training, knowledge, experience and equipment to get the results the customer’s desire.”
“People would rather enjoy their leisure time with family and leave the work to us” says Jason King, branch manager All American Turf Beauty.
“Our work is guaranteed so the customer gets the results they want for the cost they agreed to. Our personalized service really makes the whole process easy for the customers.”
Even in the age of the smartphone and T.V. show binge watching, the love affair with the American yard is not over. According to an online survey commissioned by the National Association of Landscape Professionals and conducted by Harris Poll in May 2015, Americans think it is important to have a yard, keep it looking well-maintained, and live in an area with nice landscaping.
A large majority of Americans (67%) agree that professional landscape help would allow them to have a nicer yard. Nine in ten (90%) prefer to live in a home surrounded by trees, grass and other living plants and almost half (47%) wish they could hire a landscape professional to help them.
“Our members dedicate their lives to helping homeowners keep their yards and outdoor spaces healthy and inviting,” said National Association of Lawn and Landscape Professionals CEO, Sabeena Hickman, CAE, CMP.
“The survey results show how deeply Americans value their yards and value professional help to maintain it.”
The study, conducted among 2,034 U.S. adults (ages 18+), finds that three quarters of Americans (75%) feel that it is important to spend time outside in their yards. Despite the perception that the younger generation is only focused on a high-tech lifestyle, nearly three quarters (74%) of Millennials (18–34 year olds) think spending time outside in their yards is important.
How do people feel about their yards and neighborhood landscaping?
80% of Americans think having a yard is important and 90% of those with a yard think it is important that it is also well-maintained.
Americans also want to live in an area where they can see or walk to nice landscaping (91%), and they think it is important (71%) that their neighbors have well-maintained yards.
They also agree (84%) that the quality of a home’s landscaping would affect their decision about whether or not to buy a home, and while women are more likely than men to say having their yard well-maintained is very important (50% vs. 45%), men are more likely than women to claim that they possess the knowledge and skill necessary to keep their lawn and plants healthy and looking good (75% vs. 67%, respectively).
This survey was conducted online within the United States by Harris Poll on behalf of NALP from May 4–6, 2015 among 2,034 adults ages 18 and older.