Lawn Care Service Provider

Choosing a Lawn Care Company that you have confidence in to get the results you wish can be a daunting task. All lawn companies look the same – nice trucks, uniformed employees, fancy literature, and nice websites. However, all lawn services are not alike. How does a homeowner make the right decision?

Here’s what to look for:

Will they meet with you in person to evaluate the lawn and explain their program to you?

Insist on meeting with a company representative so you can evaluate their knowledge and experience, their program, the level of service they provide, and how they will handle your lawn’s problems.

Is the company’s applicator a trained and experienced career professional?

The most important factor that determines your results and satisfaction is the person who makes the applications to your lawn. Be careful here- it is common for lawn care companies to use seasonal or temporary workers. All American Turf Beauty’s Turf Specialists are full-time career professionals. They have experience, knowledge, and training, and are dedicated to giving you excellent results and personalized service.

Has the company correctly measured the lawn?

Lawn measurements determine the price of the applications, but more importantly, determine the amount of product that will be used on your lawn. If a company undermeasures your lawn to give you a cheap price it is not a bargain because you will not get the correct amount of product applied to the lawn that is required to get the desired results. All American Turf Beauty provides accurate lawn measurements to all of its customers.

Does the company have a written agreement that spells out exactly what they will do?

Sometimes a handshake is not good enough. At All American Turf Beauty, we sign an agreement outlining exactly what we will do when we do it, how large the lawn is, and the cost of the service provided. The agreement eliminates any confusion and gives customers some peace of mind that they know what they have ordered and for what price.

Does the company guarantee they will apply the pesticides as scheduled?

Some companies hedge by saying they will apply “weather permitting” or “as needed.” All American Turf Beauty applies pesticides as outlined in the written agreement. If the weather does not permit applications on a given day we will return on a nice day when it’s suitable to do a good job.

How long has the company been in business?

Experience counts. All American Turf Beauty has been in business since 1976 and was the first company to offer programed lawn care in the state.

Does the company belong to and support the code of ethics of professional organizations?

All American Turf Beauty belongs to and supports the code of ethics of many organizations including:

Is the company Licensed, certified, and insured?

How does the company make applications when it is too windy or hot?

All American Turf Beauty does not make applications when it is above 90 degrees or when it is windy enough to disturb the spray pattern.

Does the company spot spray for Crabgrass, Yellow Nutsedge, and Broadleaf weeds in the summer?

All American Turf Beauty spot sprays for any Crabgrass breakthrough, Yellow Nutsedge, and Broadleaf weeds as part of the summer application. Most other companies do this at an additional charge.

Does the company use expensive, but desirable slow-release nitrogen?

Many companies use quick-release nitrogen to cut costs. All American Turf Beauty uses slow-release Nitrogen with each application.

These are a few tips that will help consumers make an educated decision in choosing a lawn care provider. Selecting the right company to care for your property is the first step to your satisfaction with your lawn care results

first company in Iowa to offer programmed lawn care

Our company is celebrating a very important birthday this year – 40 years of continuous service to our customers. This milestone has been accomplished through the efforts of our dedicated staff and personnel in providing outstanding customer service and results to our valuable customers.


As the President of All American Turf Beauty, I have had the pleasure of seeing our company grow from the very start. My father, Daryle, founded the company way back in 1976. As a young boy, I witnessed the struggles of an entrepreneur starting a new business and trying to stay in business.

Through the years, All American Turf Beauty has grown into a business that offers many excellent programs and services to our customer base. We always took a result-oriented approach. Many of these services were launched after service inquiries from our customers. The transition of services and how we provide the services has always been focused on a commitment to providing our customers with the best programs and the best results in our industry.

I am proud to say that our commitment to providing you – our customers – with the best results has been the solid bedrock on which our company was founded. My father has always told me that the key to success in any business was providing a product/service that the public wanted, providing excellent customer service, and having your service priced at a reasonable price. Our goal has been to provide these three components all together to our customers, which has served us well.

I want to personally thank all of our customers for all the support that they have given our company over the years. I also want to thank our dedicated employees who continue to provide excellent service and results for our customers. 40 years in business is quite an achievement!